Blogs vs. Newsletters

Are newsletters becoming the next blogs?

Do you think more people reading newsletters than they're reading blogs?

If yes, why is this?

I'm not sure how many people respond to email. I might be the minority but I ignore most emails. In fact, I only check it when I need to reset passwords or do something regarding a job search.

And, honestly, it seems like the buyers/people are all on social media but I could be exaggerating.

Jason said:

I'm not sure how many people respond to email. I might be the minority but I ignore most emails. In fact, I only check it when I need to reset passwords or do something regarding a job search.

And, honestly, it seems like the buyers/people are all on social media but I could be exaggerating.

Click to expand...

I read emails more than I read blogs.

My 3K+ subscriber newsletter has a 56 to 62 percent open rate most of the time. That means at least more than half of my subscribers are opening my email.

The CTR isn't bad, either.

I heard in a recent podcast about newsletters that open rates increase in 2025 into 2026.

Some feel that newsletters are the new blog.